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The Walt Disney Company is a media franchise owner of Disney Princess. Created by Andy Mooney , Disney Consumer Products chairman, in the late 1990s.

The franchise is currently comprised of thirteenth Disney Princesses Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine, Pocahontas, Mulan, Tiana, Rapunzel, Merida, Anna and Elsa. Some of princesses are born into the title, some marry the son of a King, some marry a Reigning Prince and some correspond to an equivalent title, though some do not hold the actual title of Princess.

Each Disney Princess must have a primary role in a Disney animated feature film. Some must be human or closely human-like and some not appear primarily in a sequel. The actual title of Princess (or equivalent) is not necessary, but certainly helps.

The Disney Princesses are featured in various sing-a-long video series released through The Walt Disney Company.